Archive for the ‘Featured’ Category


You Can Do It – How to make writing a routine

Today’s post is by one of our new bloggers – Rob Turner.   In some respects I was born lucky. My Dad was self employed and ran a business from a store opposite our house. This meant that every day I saw how he operated his business and from time to time I helped out. [...]


Super Bowl – $3.5 M per 30 second spot.

3/2/2012 | blur Designs News, Cool Design, Featured | Paper Boat Creative | No Comments

Good business or shameless plug? For American football fans there isn’t an event much bigger on the social calendar than The Super Bowl. An annual championship game of the NFL (National Football League), the highest level of the sports profession, to say the event draws in a a huge crowd would be an understatement.   Naturally [...]


Mona Lisa – most famous face(s)

2/2/2012 | Featured, In The News, Uncategorized | Paper Boat Creative | No Comments

Perhaps the most famous face in the art world, the Mona Lisa has kept crowds from all corners of the world visiting the Musee du Louvre, Paris, since she first went on permanent public display.  Leonardo Davinci’s subject, Lisa Gherardini – wealthy Florence silk merchant Francesco del Giocondo’s wife – has been the intrigue of [...]


5 characteristics of a well-designed logo

31/1/2012 | Featured, Uncategorized | Kathleen Delaney | 1 Comment

Just about every business of significant size uses a logo. In a design world full of style and color, it can be a challenge to make your work stand out from the crowd. Here are five fundamental characteristics of an excellent logo design: 1. Capture the Identity of the Business If you’re designing a logo [...]


Bringing paper to life – Peter Dahmen

30/1/2012 | Cool Design, Featured | Paper Boat Creative | 1 Comment

It is refreshing to see designers returning to more traditional methods in a digitally saturated market. There’s a sense of calm reality when we see design made without the use of a computer.  One such designer is multi disciplined creative extraordinaire Peter Dahmen, a graphic designer from Germany with a flare for all things paper [...]


Mobile App Design for Retailers

With the majority of retailers now seeing the benefits of expanding into the mobile channel, an app can provide a substantial boost to a mobile marketing campaign. However, without an effective design, the popularity of the app is doomed before it has been launched. By getting it right, retailers can boost sales figures, improve the [...]


Freeview’s new ad flies

25/1/2012 | Cool Design, Featured, In The News | Paper Boat Creative | No Comments

This is a fantastically slick campaign from TV broadcaster Freeview, given that it is a not for profit company. Which begs the question, where did it find the budget to pull off this ad? Perhaps it was a favour from newly-appointed agency Leo Burnett. Or perhaps not, considering this was an £18m project.  Whatever the [...]


Color – it’s been emotional

24/1/2012 | Cool Design, Featured | Ruth Palmer | 1 Comment

Our relationship with color goes way back, and it changes over time. Did you know blue was for girls and pink was for boys until about 100 years ago? Pink was considered a stronger colour whilst blue was considered daintier, and was associated with the Virgin Mary, and therefore perceived as more appropriate for girls. [...]


Brand Education for Clients

23/1/2012 | Featured, Uncategorized | Paper Boat Creative | No Comments

For designers, it is often all too tempting to get caught up in the details and intricacy of a branding project, finding that exciting hook and letting your imagination run wild… only then to be brought back down to earth when presented with a clients mixed vision.  Have you ever heard them say “oh we [...]


Designs of the Year Nominations 2012

19/1/2012 | blur Designs News, Featured, In The News | Paper Boat Creative | No Comments

It’s that exciting time of year again and The Design Museum London has announced it’s long listings for the Designs of the Year 2012 exhibition. The chosen selection for this year looks at a variety of work from a extensive range of backgrounds including graphic, interior and product design – such as Barber Osegerby’s Olympic [...]